See the video 'Your Startup Freedom' - Click here

100 Hours Startup

No idea? No money? No team? No experience? No problem. Anyone can make an iconic startup concept from what they already have and know in 100 hours with this step-by-step course.


Make Impact Your Startup Business

Who is it for?

Solo or team first-timers or experienced entrepreneurs looking to develop and grow faster and cheaper and with less uncertainty. Either starting from scratch or from an early stage of development.



7 step plan from clean slate to compelling startup concept with clear strategy.

Learn by doing

  1. Prepare your startup journey.
  2. Discover your Unfair Advantages to build upon.
  3. Find Markets' Big Pains to serve.
  4. Turn Domain Orthodoxies to your advantage.
  5. Apply success formulas of Industry Disruptors.
  6. Formulate a mission for long term impact and profit.
  7. Craft a compelling startup concept.

Step-by-step instructions

Start today. Follow the 100 hours action steps. With Kenneth Winther as your step-by-step instructor in text, examples, and videos. Your startup will emerge one step at a time. Within 100 hours of work, celebrate the perfect startup for you that you can test in the market. 

Best-Practice Case to emulate

It is always easier to walk in the footsteps of someone before you than to break new paths. See how Jo and his Pawa team solved each step of their plan. And keep Pawa's output as reference throughout your work.

Action Plan handbook

Download the complete guide to your 100 days startup and keep as reference.

Online workboards with cue cards

The templates for your work have been tested over 15 years. We put them online, so you can do work from anywhere and share with anyone. This is the very same Pawa used. And we use for all our startups first 100 days.

Access to Online Community with weekly Q&A sessions

Connect with those who have walked the path before you. Ask questions. Offer your own advice. Find future team members. Talk to us.

See our other 100 hours startup courses

Make Impact Your Startup Business


Start today.

Follow our 100 hours plan.

Control your own future.